Did you happen to notice the sales results coming out of Singles Day this year? The insanely ginormous Alibaba posted almost $31B in GMV over the course of the 36-hour event. Greatly exceeding analyst predictions and forecasts. So, what does this have to do with the rest of the world?
While you’re in a staring contest with Scrooge to see who will win over shopper’s credit cards, you need to make sure you are prepared for what is to come.
Listen in to Jonathan and Gregg as they discuss the results of Singles day and how this upward spike might impact the entire 2018 global holiday season, what to prepare for, and some pro tips and last minute strategies which could result in helping your business have a very Merry Christmas, rather than receiving a lump of coal.