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Shoptalk Sneak Peek

That eCom Podcast is heading to SHOPTALK! We are excited to announce we will be live from LasVegas March 3-6, 2019!  The eCom Experts, Gregg and Jonathan, will be sharing the mic with retailers and suppliers who are deeply invested in eCommerce and discussing how they are utilizing best practices to find success.

So tune in to listen and learn from real-world examples of eCommerce trials and tribulations. Want to be a guest on That eCom Podcast at Shoptalk? Or just chat with us on your eCommerce goals? Head over to our contact us page and drop us a note to schedule some time!

See you at Shoptalk!

It’s Not Business, It’s Just Personal

The empowered consumer is driving every change occurring in e-commerce today. They are increasingly demanding of sellers across their entire marketing, selling, and fulfillment buying process.  As a seller, what are you doing to keep them engaged, inspired, and advocating your brand and products above your competitors? How are you creating a personalized experience for them?

Listen in as Gregg and Jonathan discuss real-world examples of how sellers are pursuing authentic, practical experiences to engage with empowered consumers. They share the importance of an Online to Offline strategy, utilizing data to create personal experiences, and deploying a frictionless ecommerce experience.

The Nostradamus Edition

As we wrap up another record year for eCommerce in 2018, the eCom Guys, Gregg Shupe and Jonathan Laverentz are donning their best prognostication hats and sharing their predictions for eCom in 2019.  And on top of their regular data-backed forecasts they’ve got some big hairy audacious predictions to share.

Listen in as they discuss predictions that include the death of acronyms, the blur of ecommerce, the rise of AI video shopping injection, mobile drift, mainstream online to offline hybridization, and many more. On top of these, Jonathan and Gregg wrap the episode up with personal Big Hairy Audacious Predictions for 2019 that are sure to entertain you as much as pique your curiosity.

So enjoy the last episode of 2019 as the eCom Guys go all Nostradamus and share their visions of the eCommerce future.

High(er) Five! Last Minute Cyber5 Tips

Did you happen to notice the sales results coming out of Singles Day this year?  The insanely ginormous Alibaba posted almost $31B in GMV over the course of the 36-hour event.  Greatly exceeding analyst predictions and forecasts. So, what does this have to do with the rest of the world?

While you’re in a staring contest with Scrooge to see who will win over shopper’s credit cards, you need to make sure you are prepared for what is to come.

Listen in to Jonathan and Gregg as they discuss the results of Singles day and how this upward spike might impact the entire 2018 global holiday season, what to prepare for, and some pro tips and last minute strategies which could result in helping your business have a very Merry Christmas, rather than receiving a lump of coal.

The White Label Podcast

There is a growing challenge with retailers today to stay relevant and “sticky” to consumers who continue to grow more and more brand and retailer agnostic. A constantly expanding universe of sellers – anchoring themselves to the same product, SKU and ASIN is causing increasing noise which means you as a seller must actively create differentiation.

Implementing a solid white-label (or private-label) strategy can help you attract and hold onto the attention of today’s ever-distracted consumer. Creating compelling value-add packages, bundling, and a unique selling proposition you can set yourself apart from the competition.

Need proof?  Look no further than Amazon Basics – taking hold of an ever growing list of higher-margin commoditized goods, now including motor oil and live Christmas Trees!

Join eCommerce experts Gregg Shupe and Jonathan Laverentz for this one-of-a-kind podcast where they will share the tips, tricks, and tactics to find the right mix so you can elevate you can grab more market share.

Avoiding the Race to the Bottom

In the race to the bottom – no one wins.

As a retailer, when you throw out margin to win the sale you erode the product value, brand value, and your value too.

The only one who wins is the consumer. In this inaugural (and painfully lo-fi) episode of That eCom Podcast, eCommerce industry experts Jonathan Laverentz and Gregg Shupe share their thoughts and ideas on right-pricing your products to preserve your margins. Then they provide insights into the trends, steps and strategies you can use to create more selling opportunities and buzz for you and your products, while keeping those margins intact.